Please See My Business, But Don’t Look at Me!

This is your year to be seen - fully and authentically.

No more shrinking, hiding, or waiting for the perfect moment.
This will be the year you stop hiding in plain sight and start showing up - not for who you think you should be, but for who you truly are.
Let this be the year you share your story, your work, and your voice - without letting the fear of visibility run your business or keep you small.

Let's delve deeper into what has been stopping us from putting ourselves out here...

The Emotional Psychology of Being Seen in Your Creative or Wellbeing Business

"Please see my business, but don't look at me!"

If you’ve ever whispered that sentence to yourself before hitting “post,” welcome to the club.

I used to live there too.

For years, I hid behind my work - my designs, my netwalks, my events - anything that meant I didn’t have to put myself front and centre. I’d pour my heart into every detail, but when it came to sharing it with the world? I’d freeze.

My mind would spiral with thoughts like-

“What if they think I’m showing off?”

“What if I say the wrong thing?”

“What if they judge me?”

“Maybe I’ll just wait until it’s perfect…”

Spoiler- that “perfect” moment never arrived.

And that waiting quietly dimmed both my business and my confidence, truly.

Why Visibility Feels So Hard (and Why You’re Not Broken)

Here’s the thing - visibility isn’t just a marketing challenge.

It’s a nervous system challenge.

Your brain is wired for safety, not visibility.

When you put yourself out there - especially in a personal, creative, or wellbeing business - your body interprets it as risk.

It triggers the same stress response as standing on a stage with a spotlight in your eyes.

Heart racing. Thoughts spinning. Doubt creeping in.

It’s not a lack of confidence - it’s your amygdala doing its job.

It’s saying-

“If I’m visible, I might be rejected. Better stay small.”

But here’s the truth-

You’re not in danger. You’re just being seen.

And once your body learns that being visible is safe, the fear begins to fade.

The “Stage Fright” of Social Media - It's real!

The first time I went live on social media, I had notes, lighting, and a lukewarm cup of tea (that I never drank).

The second that little box appeared - “You’re live!” - my mind went completely blank.

I blinked like a rabbit in headlights and felt my heart beating in my throat.

I was so sure everyone could see my nerves.

But they couldn’t. They saw someone showing up - human, honest, real.

A few kind souls even commented, “So lovely to hear your voice.”

That was my turning point.

I realised-

It’s not confidence first, visibility later.

It’s visibility first, confidence follows.

Every imperfect moment built self-trust. Every post calmed my nervous system a little more.

The Psychology Behind Why Social Media Feels So Heavy

1. Your nervous system thinks you’re in danger

To your brain, visibility = exposure.

It’s an ancient survival instinct: “If they don’t accept me, I’m out of the tribe.”

Even though it’s 2025 and we’re just posting on Instagram, your body hasn’t had that update yet.

2. Comparison triggers old survival patterns

When you scroll and see others who seem more polished or successful, your subconscious says,

“They’re doing better - maybe I shouldn’t try.”

That’s your dopamine system at work - rewarding validation and punishing silence.

But their success isn’t your failure. It’s evidence that there’s space for you too.

3. Creative vulnerability is real

For creatives and wellbeing founders, your work is you.

So when you post something personal and hear nothing back, it stings.

But silence doesn’t mean rejection - it means people are quietly absorbing what you’ve shared.

4. Your inner critic remembers the past

The voice that whispers, “Who am I to post this?” often comes from much earlier in life.

Maybe you were told to stay quiet, to not draw attention, or to “tone it down.” I definitely had this growing up!

Visibility now becomes a form of healing - showing that younger version of you that it’s safe to take up space.

5. You’re swimming in emotional noise

Social media overstimulates your senses.

The constant scrolling, comparing, and feedback can leave you mentally and emotionally drained.

That “post-performance crash” you feel afterwards? Totally normal.

It’s your adrenaline dipping after a surge of exposure.

From Fear to Flow - Making Peace with Being Seen

Visibility isn’t about performing. Even though our brains think it is!

It’s about connecting.

It’s the bridge between your purpose and the people who need it.

The way you show up is a mirror of how you feel inside - so it starts with nervous system kindness and self-compassion, not hustle.

Here’s how to start shifting gently from fear to flow:-

🌸1. Regulate before you post

Breathe. Drop your shoulders. Remind yourself:

“It’s safe to share what matters.”

🌙2. Reframe visibility as service

You’re not showing off - you’re showing up.

Your message might be exactly what someone needs to hear today.

🌿3. Build safety through small steps

Each post is practice. Each story is exposure therapy for your nervous system.

Confidence grows with repetition, not readiness.

🌼4. Protect your peace

Unfollow accounts that drain you.

Mute what triggers comparison.

Boundaries are part of wellbeing - even digital ones.

🌸5. Return to your “why”

Whenever fear rises, anchor back to your purpose:

“I’m not posting for likes. I’m posting for the woman who needs this today.”

It’s Not About Perfection - It’s About Presence

You don’t need to be louder.

You don’t need perfect lighting or daily Reels.

You just need to be present - in your way, at your pace.

Because visibility isn’t shouting into the void.

It’s whispering something real into the right hearts.

The moment you stop trying to “do social media right”

And start doing it in alignment with your energy, story, and purpose,

it becomes less of a chore and more of a practice.

A practice in courage.

A practice in connection.

A practice in self-trust. 🌿

Ready to Find Your Own Way to Be Seen?

If this blog resonated, I’ve created a beautiful two-part resource to guide you gently into authentic visibility-

“Please See My Business, But Don’t Look at Me”

A Visibility Workbook + Companion Journal for Creative & Wellbeing Solopreneurs

Inside, you’ll find:-

🌿 The psychology behind why visibility feels so hard

🌸 Reflection prompts to uncover your visibility blocks

🌙 Mindset reframes to move from fear to growth

💌 A 6-week plan to build calm, confident visibility as a habit

And in the bonus companion journal:-

✨ Deep journaling pages to explore your emotions, energy, and boundaries

🕊️ Nervous-system friendly rituals to make showing up feel safe and sustainable

👉 [Download your free Visibility Workbook + Companion Journal here] (insert link)

You deserve to be seen - not because you’re loud or perfect,

but because your voice, your story, and your work truly matter. 🌙